Campaigns

With your goals and target audiences in mind, BCG Connect can help you bring your next campaign to life. We get to know your brand and simplify your process, advancing your project seamlessly from concept to delivery.

Over 20 years of creative direct marketing.

Hundreds of academic and nonprofit organizations rely on our in-house creative services and print production capabilities to bring personalized campaigns to life. We work with advancement, donor relations, marketing, and communications professionals on a wide range of campaigns, including:

Acquisition

Expand your reach and amplify your mission by targeting new donors or members with a compelling message across a range of print formats.

Admissions

Connect with new and prospective students with personalized letters and postcards that reflect your community and promote your brand.

Advancement Communications

Share stories that resonate with your audience at every level, from general messages about the power of philanthropy, to the individual impacts of specific donor categories.

Annual Giving

Improve your direct mail fundraising program by adding the right combination of creative design, targeted messaging, segmentation, and professionalism to your annual appeals.

Alumni Engagement

Activate the sense of pride that alumni feel as part of your community with creative campaigns that call them to action or invite them back to campus.

Brand Marketing

Uphold the values, vision, and reputation of your organization with consistent, professional branding across communication channels, from print collateral to campaign theming, and everything in between.

Donor Engagement

Reinforce the personal connection each donor has with your organization through creative marketing that is tailored to their specific interests, profiles, or past behaviors.

Event Materials

Build a memorable experience for attendees with engaging visuals at every stage of your event from the invitation to the program book, to the on-site graphics, etc.

Membership Renewal

Deliver the right sequence of personalized letters and other mail formats that remind members of the value of their membership and entice them to continue or increase their participation in your community.

Stewardship

Engage donors with annual reports, newsletters and appreciation programs that visualize donor impact show your gratitude with creativity and authenticity.

Some of our clients include:

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Partnership in fundraising

Having an experienced partner with in-house resources has made it easier for Friends of the Children – Boston to prepare for their biggest event of the year, and stay on top of annual giving and new donor communications.

See how it all came together